December 16th, 2009
Brew joined our friends from Neve Designs, a US Ski Team sponsor, at the World Cup Downhill race in Beaver Creek Colorado on December 5th. Bode Miller had another wild ride, using his hand to narrowly avoid disaster at 70 miles per hour. (That’s Bode crossing the finish line in the photo.) There were many Neve sweaters amongst the VIP’s at the finish line, and a lot of thumbs up for our new identity. We will wrap up production of Neve’s new catalog before the New Year.
December 1st, 2009
We just finished a new identity system for our friends at Néve Designs. Makers of fine merino wool sweaters, jackets and accessories for the ski and fashion markets, we feel that their new design really captures their mountain heritage and devotion to natural fibers. The new design will be incorporated everywhere as they begin showcasing their next new line. We’re about to begin work on their new catalog, advertising and other communications. Special thanks to Dan Olson, who led the design team and worked his usual magic. Bruce looks forward to previewing it with Néve President Tom Irvine at the upcoming World Cup ski races in Beaver Creek, in the first weekend of December.
